In the world of precious metals investment, Hard Assets Alliance has emerged as a notable player since its inception in 2012.
Offering a range of services from buying and selling precious metals to assisting clients with Precious Metals Individual Retirement Accounts (IRAs), Hard Assets Alliance aims to provide investors with opportunities for portfolio diversification and inflation hedging.
In this comprehensive review, we delve into various aspects of Hard Assets Alliance, including its products, pricing, storage options, and customer reviews.
Additionally, we explore the company’s transparency, online presence, and legitimacy to help investors make informed decisions about engaging with this brokerage firm.
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What is Hard Assets Alliance?
Hard Assets Alliance, established in 2012, is a prominent precious metals brokerage firm headquartered in Manhattan.
Specializing in the buying and selling of various precious metal products such as silver, platinum, gold, and palladium, the company operates an online marketplace for its clientele.
One distinguishing feature of Hard Assets Alliance is its Precious Metals IRA service, which aids customers in setting up Precious Metals Individual Retirement Accounts (IRAs).
This service allows individuals to incorporate precious metals into their retirement portfolios, offering diversification and potentially serving as a safeguard against inflation and market volatility.
To further educate clients on precious metals investments, Hard Assets Alliance provides a complimentary investment guide titled “Why Portfolios Perform Better Than Gold.”
Moreover, investors can directly purchase precious metals through the company’s platform, which offers a diverse array of products, including bars and coins.
Moreover, Hard Assets Alliance facilitates secure storage for these metals in vaults situated worldwide, enabling investors to select the vault location that aligns with their preferences and needs.
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What are People Behind Hard Assets Alliance
The management team behind Hard Assets Alliance remains undisclosed on the company’s website and other available sources. Detailed information regarding the founders, executives, or key team members is not publicly disclosed by the firm.
In certain instances, financial institutions such as brokerage firms may opt to maintain a level of privacy concerning the personal information of their team members.
This decision may stem from considerations regarding the company’s best interests or the preferences of the individuals associated with the firm.
While transparency in the management team is typically valued by customers, Hard Assets Alliance currently lacks this aspect. Should you wish to obtain more information about the individuals behind Hard Assets Alliance, it is recommended to contact the company directly.
They may be able to provide the information you seek or guide you to any publicly available resources containing details about their team. Contact information for Hard Assets Alliance is usually accessible on their official website.
What are Hard Assets Alliance Products
Hard Assets Alliance boasts a diverse range of precious metals products, catering to investors’ varied preferences and investment goals. Their inventory includes gold, silver, palladium, and platinum coins and bars, all of which are carefully selected for their purity and quality.
Investors seeking to diversify their portfolios or incorporate precious metals into their retirement accounts will find a selection of popular bullion items eligible for inclusion in Individual Retirement Accounts (IRAs).
Among these are well-known IRA-eligible bullion coins such as the American Gold Buffalo, Gold Canadian Maple Leaf, Gold American Eagle, Silver Canadian Maple Leaf, Gold Austrian Philharmonic, Silver Austrian Philharmonic, and the Silver American Eagle.
In addition to coins, Hard Assets Alliance offers a variety of bar weights to accommodate different investment preferences.
For gold and silver, investors can choose from various weight options, including increments as small as one ounce. Likewise, platinum and palladium bars are available in convenient one-ounce sizes.
By providing a wide array of precious metal products, including coins and bars in various weights, Hard Assets Alliance aims to meet the diverse needs of its clients.
Hard Assets Alliance Pricing
Hard Assets Alliance’s pricing structure remains undisclosed on its website, presenting a notable drawback for potential customers. The lack of transparency regarding fees and charges raises concerns for investors who prioritize clarity in making informed decisions.
Understanding the costs involved in an investment or engaging with a financial service provider is essential for assessing potential impacts on returns and evaluating the overall value proposition.
The absence of fee information on the website makes it challenging for potential clients to compare costs with other similar providers and determine whether the benefits and services offered justify the associated expenses.
In an industry where trust, transparency, and accountability are paramount, the absence of fee details may lead some investors to question why this information is not openly provided. They may also be wary of the possibility of hidden costs or unexpected charges associated with using Hard Assets Alliance’s services.
However, despite the lack of clarity regarding fees, Hard Assets Alliance offers a comprehensive range of storage and shipping options to cater to clients’ needs. Storage fees are determined based on a tiered structure and the type of metal stored, with annual growth rates varying for different metals.
International shipping services are available for clients requiring overseas shipments, with Hard Assets Alliance handling all necessary documentation and paperwork to ensure smooth transactions.
Clients also have the option to request shipment of their precious metals from vault storage or sell them for cash, maintaining ownership and online access to their accounts.
While storage alternatives incur a minimum fee per month per account, clients signing up for the automatic investing account, MetalStream, can have this minimum fee waived. Overall, while Hard Assets Alliance provides comprehensive services, the lack of transparency regarding fees may be a concern for potential clients.
Hard Assets Alliance Reviews and Complaints
Hard Assets Alliance’s reviews and complaints provide contrasting perspectives on the company’s reputation and service quality.
On the Better Business Bureau (BBB) website, Hard Assets Alliance holds an F rating and only one star out of five based on two customer reviews, all of which are negative.
This low rating, coupled with the absence of BBB accreditation, raises concerns regarding the company’s handling of complaints and overall business practices.
An F rating from the BBB typically indicates unresolved complaints or a pattern of unethical behaviour, serving as a cautionary sign for consumers.
It suggests the need for thorough research into the reasons behind the rating and associated complaints before considering engagement with the company.
In contrast, on the Trustpilot website, Hard Assets Alliance enjoys a significantly higher rating of 4.6 stars out of five based on 77 customer reviews. The company’s presence on Trustpilot, verified status, and positive reviews indicate a more favourable perception among some customers.
Despite the disparity in ratings between the two platforms, it’s essential for potential customers to consider both positive and negative feedback, along with other factors, when evaluating the company’s reliability and suitability for their needs.
Hard Assets Alliance Complaints
Before investing with Hard Assets Alliance, it’s important to take note of the limited number of reviews available about the company, primarily on just two reputable platforms: the Better Business Bureau (BBB) and Trustpilot.
The company’s ‘F’ ratings and one-star reviews on the BBB, based on only two customer reviews, are concerning.
While it’s wise to heed caution and consider any complaints or concerns raised by customers or industry watchdogs, it’s also advisable to conduct thorough due diligence when evaluating a financial service provider.
This involves researching their reputation, checking for any negative feedback, and assessing their overall track record.
Hard Assets Alliance App
The Hard Assets Alliance offers a mobile application available for download on the Google Play Store. With over 1 million downloads and an impressive rating of 4.6 stars out of 5, based on 31 customer reviews, the app provides convenient access to the company’s services.
Through the app, customers can easily place orders for a variety of precious metal products, including gold, silver, platinum, and palladium.
Additionally, customers have the option to make purchases through the company’s website or by contacting their toll-free number.
In addition to facilitating transactions, the app also provides access to educational resources and market insights. This allows customers to stay informed and make well-informed investment decisions.
Is Hard Assets Alliance Legit?
While Hard Assets Alliance is indeed a legitimate company, I wouldn’t recommend investing with them. Although they accept Bitcoin payments and have a mobile app, there are significant drawbacks to consider.
One concern is their limited online presence, which may make it challenging to access information or compare their services with competitors. Additionally, the lack of transparency regarding fees and charges could be problematic for potential investors.
While Hard Assets Alliance has a solid reputation and experience in the industry, there may be better options available.
If you’ve had experience dealing with Hard Assets Alliance, we’d love to hear about it. Feel free to share your thoughts in the comments below!
