Invest In Precious Metals With Transparency & Trust Reviews

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Ryan Paulson (CFA)

8.3/10 (Expert Score)
Product is rated as #4 in category Precious Metals appears to be a credible and established provider of precious metals with a robust product offering and a commitment to educational support. While there are areas for improvement, particularly in customer service responsiveness and online transaction ease, the company's long-standing reputation and competitive pricing make it a considerable option for precious metal investors.
Reputation and Experience
Fees and Costs
Customer Service
Selection of Offered Metals
Storage and Security
Buyback Policy
Educational Resources
Accreditations and Licensing
Ease of Transaction
  • Diverse Product Range:, operated by Guidance Corporation, offers a wide array of precious metal products including gold, silver, platinum, and palladium coins and bars from various global mints​.
  • Strong Reputation: The company has built a good reputation over its 35 years in business, with generally positive reviews for product quality and customer service​.
  • Educational Resources: They provide substantial information to help clients make informed investment decisions, particularly valuable for those new to precious metals or considering a precious metals IRA​.
  • Customer Service Concerns: While many reviews are positive, there are some negative comments regarding shipping delays and response times to customer complaints. This seems to be an area with mixed feedback​.
  • Limited Online Functionality: Some reviews suggest that the online purchasing process could be improved, particularly in terms of user experience and transaction handling​.

What is Guidance Corporation aka

The Guidance Corporation is a family-owned full-service hard assets firm located in Minnetonka, Minnesota, specializing in precious metals. With over 35 years of experience, they have established themselves as a trusted player in the industry. They proudly hold a license as a bullion dealer in Minnesota, the sole state in the nation that mandates licensing for coin dealers.

Guidance Corporation is dedicated to delivering exceptional service and competitive prices to its valued customers. They have a team of experts who are well-versed in precious metals and can assist you in finding the perfect products and services to meet your requirements.

People Behind Guidance Corporation:

Josh Diker is the Chief Operating Officer and Managing Partner at Guidance Corporation. With extensive knowledge and skill, he plays a crucial role in guiding the company towards achieving success and expansion. As the COO, Josh is in charge of managing and improving the daily operations of the organization. His leadership guarantees that business processes are optimized, effective, and in line with the company’s strategic objectives.

Guidance Corporation Products:

Guidance Corporation is a reputable dealer that offers a diverse selection of precious metal products, such as gold, silver, platinum, and palladium. Their collection offers a wide range of choices, enabling customers to customize their investments according to their preferences and goals.

Gold Products:

The company provides a diverse range of gold bullion products from various sovereign mints, including Gold American Eagles, American Buffalo, Canadian Maple Leaf, Austrian Philharmonic, South African Krugerrand, Chinese Panda, and Australian Kangaroo. Gold bars are available in a range of sizes, from 1 gram to 5 kilograms, to cater to different investment preferences. These bars have a minimum purity of .999, ensuring their quality.

Silver Products:

Guidance Corporation offers a wide range of silver options, making it a more accessible choice among precious metals. Customers have the opportunity to explore numerous choices including Monster Boxes and various silver products from mints around the world such as the Mexican Mint, Royal Canadian Mint, South African Mint, Perth Mint, Austrian Mint, Chinese Mint, and more. The company highlights the ease of buying and selling silver, making it an appealing option for investors of all levels of experience.

Platinum, Palladium, and Rhodium Products:

Guidance Corporation offers a range of platinum and palladium products for self-directed IRAs. These offerings include the American Platinum Eagle, Austrian Platinum Philharmonic, Royal Mint Platinum, Platinum Canadian Maple Leaf, Perth Mint Platinum, and a selection of platinum bars. Similarly, you’ll find various options available when it comes to palladium products, including United States Mint Palladium American Eagles, Russian Mint Palladium Ballerina, Palladium Maple Leaf, Palladium Chinese Products, and Palladium Bars.

Collectible Products:

Guidance Corporation offers a unique selection of rare coins, perfect for collectors in search of one-of-a-kind pieces. There is a wide range of gold options available, including Austrian Gold, Belgian Gold, British Gold, Dutch Gold, Finnish Gold, French Gold, German Gold, Hungarian Gold, Italian Gold, Mexican Gold, Russian Gold, South African Gold, Swedish Gold, Swiss Gold, Tunisian Gold, and North American Gold.

If you have a keen interest in historical value, you’ll find a wide range of options in the Pre-1933 Gold category. This collection includes items such as the $10 Indian, $5 Indian, $3 Princess, $20 St. Gaudens, $20 Liberty, $10 Liberty, $5 Liberty, and many others. In addition, customers have the option to shop by coin grade, with a range of choices including MS-61, MS-62, MS-63, MS-64, MS-65, BU, AU, XF, and VF grades.

How to Open a Gold IRA with Guidance Corporation:

The general steps to invest in a precious metals IRA through Guidance Corporation are as follows:

  • Get in touch with them through or a phone call. Their representatives will help you file the necessary paperwork and get the process started.
  • Afterward, you can choose the custodian and transfer your funds to your new IRA account. You can collaborate with a Guidance Corporation representative to seamlessly transfer or rollover funds into the new account.
  • Consider the various options available for your IRA investment: gold, silver, platinum, or palladium. It is crucial to seek guidance from Guidance Corporation regarding the fineness requirements and allowable coin types, as there are certain restrictions in place.
  • Once the funds are accessible in your IRA account, simply give them a call to place your order for the desired precious metals.

Guidance Corporation Fees:

The Guidance Corporation applies fees for debit and credit card transactions as well as returned checks. Please reach out to the Guidance Corporation for information regarding fees associated with opening and funding a Gold IRA.

Guidance Corporation offers a valuable resource on its website: a detailed spot price chart that provides current valuations for gold, platinum, silver, palladium, and rhodium. This feature provides a historical perspective on the dynamic fluctuations that have characterized the precious metals market over time, giving you valuable insights.

Guidance Corporation Reviews and Ratings on Other Platforms:

Better Business Bureau (BBB):

According to the Better Business Bureau website, Guidance Corporation has received a perfect 5-star rating. It has a modest number of 11 customer reviews. They have accumulated over three decades of experience in the industry. has not received any complaints on the platform.

The company has consistently delivered positive performance and maintained excellent customer interactions, resulting in an A+ rating. The 5 stars may suggest that the reviews were favorable.

Shopper Approved:

Guidance Corporation has received an impressive rating of 4.9 stars out of 5 on Shopper Approved, based on the feedback of 1,019 satisfied customers. By and large, the reviews are overwhelmingly positive. The customer expressed their satisfaction with the services and products provided.


Guidance Corporation has received a single review on Trustpilot, which has a somewhat positive tone. The company received a rating of 3.7 out of 5 stars. The customer has both positive and negative views about this company.

Reviews on Google:

Guidance Corporation has an impressive 4.7-star rating on Google, showcasing its excellence according to numerous customer reviews. There are a limited number of customer reviews on Google, with the majority being positive. Customers commend the company for its exceptional customer service, professionalism, and expertise.

Guidance Corporation ( Review: Conclusion

Guidance Corporation is a company that specializes in precious metals, boasting over 30 years of experience and expertise in this field. They have a strong track record of delivering exceptional customer service, which is a testament to their family-owned business and rich history. They might be a decent option for an investor.

Specification: Reviews

BBB Rating


Gold Bullion

American Gold Eagle, Canadian Gold Maple Leaf, Chinese Gold Panda, Gold American Buffalo, Gold Australian Kangaroo, Gold Austrian Philharmonic, Gold South African Krugerrand



Silver Bullion

American Silver Eagles, Austrian Silver Philharmonics, Canadian Silver Maple Leafs, Royal Canadian Silver Bars

Storage Fees


Trustpilot Rating



2709 Crestwood Cir # 1500 Minnetonka, MN 55305-2758

Minimum Investment


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